A STUDY ON CUSTOMER PERCEPTION TOWARDS THE RELIANCE JIO 5G SERVICES WITH SPECIAL REFERENCE TO COIMBATORE CITY


Mr. A. David, Mr. J.Vishwa
Department of Commerce with Professional Accounting, Dr.N.G.P. Arts and Science College (Autonomous) Coimbatore, Tamilnadu.
Abstract
The word Perception comes from the Latin word, percipio meaning receiving, collecting, Action of taking possession, apprehension with the mind or senses. Perception is what we see in the environment around us, in other words how an individual interprets the information i.e., seeing, hearing, tasting, feeling and smelling about his environment. Thus, perception is a subjective phenomenon . In this competitive business Scenario, every Activities begins and ends with the customer need. Now, the telecommunication is the most appropriate industry and involves every business Activities.
Keywords: word Perception, Price ,Quality, Packaging and branding.
Journal Name :
EPRA International Journal of Environmental Economics, Commerce and Educational Management

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Published on : 2023-07-23

Vol : 10
Issue : 7
Month : July
Year : 2023
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