DEMOGRAPHICS AND CUSTOMER SATISFACTION
Shwu-Huey Wang, Yu-Ling Pang
Associate Professor, Far East University
Demographic factor plays a critical role in customer satisfaction. When thinking about customer satisfaction, people usually associate with personal preference. Demographics therefore become the valuable issue for practitioners to pay much more attention to. Therefore, in order to understand the link between demographics and customer satisfaction, the objective of the study is to report the relationship between the two factors, and vegetarian restaurant is the case. The study conducted a brief interview to understand the vegetarian restaurant customersâ€™ attitude about the satisfaction. Suggestion and conclusion are also provided for the related authoritiesâ€™ references.
Keywords: Customer satisfaction, Demographics, Vegetarian
Journal Name :
EPRA International Journal of Environmental Economics, Commerce and Educational Management
Published on : 2021-09-13