stdClass Object
(
    [id] => 8131
    [paper_index] => EW201801-01-002271
    [title] => CUSTOMER PERCEPTIONS TOWARDS VIRTUAL BANKING SERVICES OF SELECTED COMMERCIAL BANKS IN KRISHNA DISTRICT
    [description] => <ol>
	<li>DNV Krishna Reddy and M Sudheer Reddy (2015), &ldquo;A Study on Customer Perception and Satisfaction towards Electronic Banking in Khammam District&rdquo;, ISOR Journal of Business Management, Vol.17(12), pp.20-27.</li>
	<li>Kesari Singh and Nitin Gupta (2016), &ldquo;Customer Perception and Satisfaction towards Services of Public and Private Sector Banks&rdquo;, International Journal of Management, Vol.7(1), pp.77-88.</li>
	<li>&nbsp;PV Nandhini (2016), &ldquo;Customer Satisfaction towards Online Banking in Coimbatore District&rdquo;, International Journal of Multidisciplinary Research and Modern Education, Vol.11(1), pp.62-68.</li>
	<li>&nbsp;Sai Akhilesh P and Vinay CV (2015), &ldquo;Service Quality Gap Analysis of Public and Private Banks in India&rdquo;, Journal of Accounting and Marketing, Vol.4(2), pp.1-3.</li>
	<li>Uday Singh Rajput (2015), &ldquo;Customer Perception on E-Banking Service&rdquo;, Pacific Business Review International, Vol.8(4), pp.85-94.</li>
</ol>

    [author] => Dr.N.Suresh Babu
    [googlescholar] => https://scholar.google.co.in/citations?user=KeqZGcIAAAAJ&hl=en
    [doi] => 
    [year] => 2018
    [month] => January
    [volume] => 6
    [issue] => 1
    [file] => eprapub/EW201801-01-002271.pdf
    [abstract] => <div>
<p>The research is focused on examining the customer&rsquo;s perception towards virtual banking services of selected commercial banks in Krishna district. The present study is mainly based on primary data which has been collected through issue of questionnaire to 450 respondents residing in Krishna district by adopting convenient sampling method. The statistical tools like percentage analysis, weighted average score, ranking method and likert&rsquo;s five point scale are applied for data analysis and interpretation of the collected data. From the analysis, it is ascertained that around 45 percent people have positive perception and are satisfactory with virtual banking services. Still people of these areas are not using all virtual banking services frequently because they have very little more knowledge about computer and internet.&nbsp;</p>

<p><strong>KEYWORDS: </strong>Customer Perception, Virtual Banking, Online Banking</p>
</div>

<p>&nbsp;</p>

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    [is_status] => 1
    [journalname] => EPRA International Journal of Economic and Business Review(JEBR)
    [short_code] => IJES
    [eissn] => 2347-9671 (O), 2349-0187(P)
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    [home_page_wrapper] => images/products_image/12.JEBR.png
)
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