The Economic development of a country depends upon the production of commodities and services. The production is the result of five factors including land, labour, capital, organization and entrepreneurship which among “labour” is the active factor for enhancing the quality and quantity of the production. The happiness and efficiency of the labour is the mirror of the wealth of an industry. Here, a thought raised by the researcher gave an initiation to link labour productivity with the welfare measures provided by the organization. The present study acknowledged the role of welfare measures and its impact on employee productivity in Singareni Collieries Company Limited (SCCL). The study concentrated on only internal welfare facilities providing by the company and how they help employees to improve their productivity towards the welfare and growth of their organization.

KEYWORDS: Singareni Collieries Company Limited (SCCL), Welfare Measures, Economic development, Employee Productivity.