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TOURIST SATISFACTION LEVEL ON DESTINATION FACILITIES IN THE NILGIRIS


K. Jayaprakash
,
Abstract

The purpose of this research paper is to study the perception of tourist on the tourism facilities at the Nilgiris. The perception on the facilities have directly influenced on the overall satisfaction of the tourists. The perception was assessed by using factor analysis. A total of 15 variables were selected in order to analyze the influencing factors and 12 variables were used to evaluate the level of tourist satisfaction towards the Nilgiris as tourist destination. The results show that the majority of the tourists are influenced by the natural attractions such as gardens and climate of the destination. From the perception of tourists, they are highly satisfied with the tourism attractions of the destination.

KEYWORDS: Tourism in the Nilgiris, Factors influencing, Tourist satisfaction, perception of tourists. 

Keywords:
Journal Name :
EPRA International Journal of Economic and Business Review(JEBR)

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Published on :

Vol : 5
Issue : 9
Month : September
Year : 2017
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