AN ANALYSIS OF TRAITS REQUIRED BY WOMEN IN MICRO ENTERPRISES IN TAMILNADU
Dr. J.Jeya Ani
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Abstract
Women engaged in micro enterprises make a large and often unrecognized contribution to their countries’ economic development. They employ other people, provide valuable services, and play a vital role in the development of emerging market economies worldwide. Research of women in micro enterprises show that a woman, who is highly motivated, initiates action and activity without direction has a high internal focus of control, and propensity towards achievement. Women’s decision processes indicate a highly personal, subjective process. Studies reveal that the characteristics of women business owners promote their creativity and generate new ideas and ways of doing things.
KEYWORDS: economic development, women entrepreneurs, agriculture,
Keywords:
Journal Name :
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EPRA International Journal of Economic and Business Review(JEBR)
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Published on :
Vol | : | 5 |
Issue | : | 1 |
Month | : | January |
Year | : | 2017 |