stdClass Object
(
    [id] => 8649
    [paper_index] => EW201606-01-001026
    [title] => WHAT TAXI WARS TEACH US 
    [description] => <ol>
	<li><a href="http://www.letsintern.com/blog/the-olacabs-story/">http://www.letsintern.com/blog/the-olacabs-story/</a></li>
	<li><a href="https://en.wikipedia.org/wiki/Ola_Cabs">https://en.wikipedia.org/wiki/Ola_Cabs</a></li>
	<li><a href="https://twitter.com/Olacabs?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor">https://twitter.com/Olacabs?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor</a></li>
	<li><a href="https://play.google.com/store/apps/details?id=com.olacabs.customer&amp;hl=en">https://play.google.com/store/apps/details?id=com.olacabs.customer&amp;hl=en</a></li>
	<li><a href="https://www.merucabs.com/about-us/">https://www.merucabs.com/about-us/</a></li>
	<li><a href="http://companiesinindia.in/cab-service-providers-in-india/">http://companiesinindia.in/cab-service-providers-in-india/</a></li>
	<li><a href="http://www.financialexpress.com/article/industry/companies/taxi-aggregator-ola-marketshare-at-80-the-big-numbers-in-10-points/157553/">http://www.financialexpress.com/article/industry/companies/taxi-aggregator-ola-marketshare-at-80-the-big-numbers-in-10-points/157553/</a></li>
</ol>

    [author] => Dr.Jehangir Bharucha
    [googlescholar] => 
    [doi] => 
    [year] => 2016
    [month] => June
    [volume] => 4
    [issue] => 6
    [file] => eprapub/EW201606-01-001026.pdf
    [abstract] => <p>Ola cab service, founded in Mumbai, on 3rd December 2010 has been expanding very fast and is now active in more than hundred Indian cities. The study tempts a SWOT analysis of the Ola cab service and through primary research ascertains the mindsets of a set of Mumbai consumers about the service.</p>

<p><strong>KEY WORDS</strong>: taxi, pricing, taxi drivers, efficiency</p>

    [keywords] => 
    [doj] => 
    [hit] => 1703
    [status] => 
    [award_status] => P
    [orderr] => 24
    [journal_id] => 4
    [googlesearch_link] => 
    [edit_on] => 
    [is_status] => 1
    [journalname] => EPRA International Journal of Economic and Business Review(JEBR)
    [short_code] => IJES
    [eissn] => 2347-9671 (O), 2349-0187(P)
    [pissn] => 
    [home_page_wrapper] => images/products_image/12.JEBR.png
)
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