IMPACT OF CUSTOMER SERVICE ON SUBSCRIBER'S SATISFACTION WITH SPECIAL REFERENCE TO SELECTED TELECOMMUNICATION COMPANIES IN MADHYA PRADESH


Anand Soni , Dr. Satendra S. Thakur
Faculty of Management, RKDF University, Bhopal , Madhya Pradesh
Abstract
The present study deals with impact of Impact of Customer Service on Subscriber’s Satisfaction with Special Reference to Selected Telecommunication Companies in Madhya Pradesh. In order to explore the impact of customer service on customer satisfaction study adopted three important factors of customer service such as Rapid solution, Tariff Plan and Network connectivity. The study is based on primary data which has been collected by using questionnaire method. the findings of the study indicates that Rapid solution and Tariff plan has been found significant and network connectivity has not been found significant and related with customer satisfaction.
Keywords:
Journal Name :
EPRA International Journal of Economics, Business and Management Studies (EBMS)

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Published on : 2024-11-29

Vol : 11
Issue : 11
Month : November
Year : 2024
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