A STUDY ON THE IMPACT OF INVESTORS DECISION FOR INVESTING IN STOCK MARKET DUE TO VOLATILITY IN STOCK PRICES


Sayali Panchal , Ms. Margi Shah
B. V. Patel Institute of Management, Uka Tarsadia University, Gujarat
Abstract
This research examines the investment habits and attitudes of women, focusing on the factors that influence their financial decision-making. With increasing financial independence and economic participation, women play a crucial role in wealth creation and management. The study explores key determinants such as risk appetite, financial literacy, income levels, and societal influences that shape their investment behaviour. By analyzing data from various sources, the research highlights trends, challenges, and opportunities in women's investment patterns. The findings emphasize the need for targeted financial education and awareness programs to enhance women's confidence and participation in investment activities. This study provides valuable insights for policymakers, financial institutions, and individuals seeking to empower women in financial decision-making and wealth accumulation.
Keywords: Investment Habits, Women Investors, Financial Literacy, Risk Appetite, Traditional Investments, Wealth Management, Financial Decision-Making,Economic Empowerment, Savings and Investment, stock market volatility
Journal Name :
EPRA International Journal of Economics, Business and Management Studies (EBMS)

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Published on : 2025-04-03

Vol : 12
Issue : 3
Month : March
Year : 2025
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