stdClass Object
(
    [id] => 16027
    [paper_index] => 202505-07-021556
    [title] => ASSESSING CUSTOMER PERCEPTION TOWARD ELECTRIC VEHICLES IN POLLACHI
    [description] => 
    [author] => Kavipriya S , Dr.C. Rajalakshmi
    [googlescholar] => 
    [doi] => 
    [year] => 2025
    [month] => May
    [volume] => 12
    [issue] => 5
    [file] => fm/jpanel/upload/2025/May/202505-07-021556.pdf
    [abstract] => This study explores customer perception towards electric vehicles (EVs) in Pollachi, a semi-urban region of Tamil Nadu. Given the increasing environmental concerns and advancements in technology, it is essential to comprehend public attitudes towards electric vehicles (EVs) for their effective integration into the market. This research utilized structured questionnaires to collect data from 152 participants, concentrating on their awareness, factors influencing their decisions, levels of satisfaction, and intent to purchase EVs. Statistical analyses, including Chi-square and ANOVA tests, were conducted to explore the relationships between demographic characteristics and consumer perceptions. The Chi-square tests indicated a notable correlation between gender and overall perception, as well as between income levels and the willingness to buy EVs. The ANOVA analysis revealed variations in satisfaction levels among different income brackets. The results underscore that, despite high levels of awareness, issues related to cost, charging infrastructure, and service quality continue to hinder the adoption of EVs. The study advocates for localized awareness initiatives, targeted financial incentives, and improved infrastructure to promote the growth of EV adoption.
    [keywords] => Electric Vehicles, Customer Perception, Chi-Square Test, ANOVA, EV Adoption, Pollachi, Satisfaction, Income Level
    [doj] => 2025-05-14
    [hit] => 
    [status] => 
    [award_status] => P
    [orderr] => 45
    [journal_id] => 7
    [googlesearch_link] => 
    [edit_on] => 
    [is_status] => 1
    [journalname] => EPRA International Journal of Economics, Business and Management Studies (EBMS)
    [short_code] => IJHS
    [eissn] => 2347-4378
    [pissn] => 
    [home_page_wrapper] => images/products_image/2.EBMS.png
)
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