This paper presents a comprehensive study on the evolution of e-commerce in India, tracing its journey from the early 2000s to the current digital boom and projected future developments. It explores how technological advancements, government initiatives, and changing consumer behaviours have contributed to the exponential growth of the sector. The research examines major trends, such as mobile commerce, digital payments, and hyperlocal delivery models, while highlighting innovative business strategies that are redefining customer engagement and supply chain efficiency. Future opportunities in areas like artificial intelligence, blockchain, and rural market expansion are also discussed, alongside the challenges of regulation, digital literacy, and infrastructure. Through a synthesis of qualitative and quantitative data, this study provides valuable insights for policymakers, businesses, investors, and academic researchers seeking to understand and navigate India’s dynamic e-commerce landscape.