In the article, examines strategic approaches to poverty reduction through small business development. The study findings indicate that small businesses contribute to sustainable development by increasing employment, stabilizing incomes, and reducing interregional disparities. Central to the model is the expansion of opportunities: developing personal potential through vocational education and training, and enhancing social opportunities through the business model and supply chain. Effective management of financial capital reduces the risk of poverty, while state policies and institutional support play a crucial role in strengthening the effectiveness of the model.