In Taiwan, it is a country where Taoism and Buddhism flourish. Many monasteries and temples are full of incense and are visited by the people. There are also more and more temples and temples that sell or provide the figures in the same shape as the temple gods for the people to buy or provide for free, making the temple feel closer to the worshippers. At the same time, it can also increase the income opportunities of the temples’ organization. This study main purpose of this study is analysis and to understand the differences with consumers their ages and attitude on the role of the temples’ figures.