CROWDSOURCING AND ENTREPRENEURIAL PERFORMANCE OF AGRICULTURAL BUSINESSES IN RIVERS STATE


KALIO Okosimiema Florence, Prof. B. Chima Onuoha
management, University of Port Harcourt Business school
Abstract
The study crowdsourcing and entrepreneurial performance of agricultural businesses in Rivers State. This study filled a gap in literature as it has to do with crowdsourcing and entrepreneurial performance in Rivers State as there is scanty evidence that crowdsourcing has been used in influencing entrepreneurial performance. Crowdsourcing was predicted crowd wisdom and crowd creation while entrepreneurial performance was measured with product quality and service quality. The relationship between the variables was determined with four (4) research questions and four (4) hypotheses. The study used a correlational study design. The population of the study 275 top management or chief executive officers of agricultural businesses in Rivers State. The sample size of 165 was determined using Taro Yamene formula. Therefore, one hundred and sixty-five (165) copies of the questionnaire were distributed to solicit for the primary data. Bowleys proportional allocation formula was used to allocate the questionnaires. Itemizing the five-point Likert scale ranging from 1 (strongly disagree) to 5 (strongly agree). Cronbach’s alpha coefficient was used in testing the reliability and only items that return alpha value of 0.7 and above were considered. The descriptive statistics of means and standard deviation were used for the univariate analysis to test the hypotheses; the spearman rank order correlation coefficient was used in analyzing the bivariate analysis. The data analysis was facilitated using Statistical Package for Social Sciences (SPSS). The findings showed that there is a significant relationship between crowdsourcing and entrepreneurial performance. The study concluded that crowdsourcing significantly influences entrepreneurial performance of agricultural businesses in Rivers State. The study contributed to knowledge by validating that there is a significant relationship between crowdsourcing significantly influence entrepreneurial performance. The study recommended that entrepreneurs should encourage Rivers State government to encourage agricultural business.
Keywords: Crowdsourcing, entrepreneurial Performance, Crowd Creation, Crowd Wisdom, Product Quality, Service Quality
Journal Name :
EPRA International Journal of Economics, Business and Management Studies (EBMS)

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Published on : 2021-10-24

Vol : 8
Issue : 10
Month : October
Year : 2021
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