stdClass Object ( [id] => 15675 [paper_index] => 202504-11-021121 [title] => IMPACT OF FINANCIAL LITERACY ON HEURISTICS DRIVEN BIASES [description] => [author] => Umar Sadeeq [googlescholar] => [doi] => [year] => 2025 [month] => April [volume] => 13 [issue] => 3 [file] => fm/jpanel/upload/2025/April/202504-11-021121.pdf [abstract] => In the complex world of personal finance and investment, individual decision-making is often influenced not only by rational analysis but also by cognitive shortcuts and biases. This study seeks to examine the impact of financial literacy on heuristic-driven biases among individual investors in India, particularly focusing on university students. The research categorizes students into two groups: those pursuing finance-related disciplines and those from non-finance backgrounds. By doing so, the study aims to assess whether a higher degree of financial knowledge assists students in mitigating the influence of heuristic biases and enables them to make more rational financial decisions. [keywords] => [doj] => 2025-04-19 [hit] => [status] => [award_status] => P [orderr] => 2 [journal_id] => 11 [googlesearch_link] => [edit_on] => [is_status] => 1 [journalname] => International Journal of Indian Economic Light(JIEL) [short_code] => IJPT [eissn] => 2277-3142 [pissn] => [home_page_wrapper] => images/products_image/8.JIEL H.png ) Error fetching PDF file.