Media is considered to be the most important tool of society in the modern times as it has the power to reach out to be a large audience by mass communication.The empowerment of women is much needed for the social and economic growth of any society. They are the creators, teachers and developers of any human generation. The social ill treatment and the negligence of economic decision powers to them in such small areas of the countryespecially, directly fall out for this research subject. While on the other hand media being the fourth pillar of our democracy has certain duties to follow in the betterment of society. It can play the role efficiently in transmitting information to society in empowering women by educating the society about their stand and worth. A number of studies have been reviewed to Increase the participation of women in decision-making through the media and to promote a decent and balanced portrayal of women in the media. Women empowerment is very essential for the development of the country and it could not be denied that women have capacity to change the destiny of a country. Women are offering their services in two fields, on domestic and economic front. It needs recognition that for the socio-economic development women participation is mandatory and they have ability to mold the nation‟s fortune . The social and economic empowerment could not be achieved without mass media in the era of technology. Media is often considered as the 4th pillar of the society and democratic medium of information. The role of media has become very important in shaping present days society. Media is the part of the life, all around, from the shows one watches on television, music on the radio, the books, magazines and newspapers. It educates people about the current issues and influences the public opinion. The common people rely on media to know about happenings in the society. Media has the power to pressurize and criticize the drawbacks of democracy. It is instrumental in bringing about unity among the masses and is backbone of the nation.