COMPARATIVE ANALYSIS OF BANKING PRODUCTS AND SERVICES OF SBI AND HDFC


Dr.S.Gandhimathi, Ms.S.R.Gouthami
Department of Commerce, Dr. NGP Arts and Science College, Coimbatore-641035
Abstract
The banking industry plays a vital role in the global economy, offering a diverse range of financial products and services to meet the needs of individuals and businesses. This study aims to conduct a comparative analysis of banking products, providing a comprehensive evaluation of various offerings in terms of their features, benefits, and overall performance. The comparative analysis encompasses an extensive examination of multiple banking products, including checking accounts, savings accounts, credit cards, loans, and investment options. Key factors considered in the evaluation include interest rates, fees and charges, accessibility, customer service, rewards and benefits, as well as the overall user experience. The findings of this study will provide valuable information for consumers, businesses, and financial institutions seeking to make informed decisions about banking products. By highlighting the strengths and weaknesses of different offerings, this research aims to enhance transparency, promote competition, and ultimately empower customers to select the most suitable banking products for their individual needs.
Keywords: banking products, comparative analysis, features, benefits, performance, interest rates, fees, customer service, rewards, user experience.
Journal Name :
EPRA International Journal of Research & Development (IJRD)

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Published on : 2023-07-17

Vol : 8
Issue : 7
Month : July
Year : 2023
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