ANALYZING SALES TRENDS OF MARKETED PREPARATIONS IN DENTAL PRODUCTS FOR REGION OF JALNA (MAHARASHTRA)


Virendra Prataprao Deshmukh, Sakshi Omprakash Jaju, Gitesh Vinod Vyas, Dr. Sunil S. Jaybhaye
Dr.Babsaheb Ambedkar Technological University, Raigad, Lonere, Maharashtra
Abstract
The dental products market has seen substantial growth over the years, influenced by factors such as rising awareness of oral health, increasing disposable incomes, and advancements in dental care technologies. This review paper aims to analyze the sales trends of marketed preparations in the dental products sector within the region of Jalna, Maharashtra. The study explores various categories of dental products, including oral hygiene items like toothpaste, mouthwashes, dental floss, and therapeutic dental products, such as fillings, crowns, and orthodontic materials. It delves into the distribution channels, retail patterns, and consumer preferences specific to the region, considering socio-economic factors that impact purchasing behavior. Additionally, the paper examines seasonal variations, the influence of local cultural practices, and the role of marketing strategies in shaping sales. Data sources such as regional sales reports, market surveys, and consumer feedback will be reviewed to provide insights into the growth trajectory of the dental product market in Jalna. This paper also aims to highlight the challenges faced by stakeholders in the industry, including regulatory constraints, competition from unorganized sectors, and the impact of emerging online retail trends. The findings will serve as a valuable resource for manufacturers, distributors, and policymakers seeking to understand and capitalize on the evolving dental products market in the region.
Keywords: Analyzing Sales Trends, Marketed Preparations, Dental Products, Regional Sales Analysis, Market Analysis, Dental Market Trends, Consumer Behavior, Pharmaceutical Sales, Dental Preparations, Healthcare Products, Geographical Market Study, Product Performance.
Journal Name :
EPRA International Journal of Research & Development (IJRD)

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Published on : 2024-11-26

Vol : 9
Issue : 11
Month : November
Year : 2024
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