stdClass Object
(
[id] => 4908
[paper_index] => 202104-02-006864
[title] => A STUDY ON CONSUMER BUYING BEHAVIOUR TOWARDS HINDUSTAN UNILEVER LIMITED WITH REFERENCE TO COIMBATORE
[description] =>
[author] => S.Gayathri,Dr. S. Gandhimathi ,Dr. S. Gunasundari
[googlescholar] => https://scholar.google.co.in/scholar?scisbd=2&q=eprajournals.com&hl=en&as_sdt=0,5
[doi] =>
[year] => 2021
[month] => May
[volume] => 6
[issue] => 5
[file] => 1258am_18.EPRA JOURNALS -6864.pdf
[abstract] => Hindustan Unilever limited formerly called as Hindustan lever limited is Indian’s largest consumer products company and was formed in 1933. Headquartered was currently located in Mumbai. The Anglo-Dutch company Unilever owns in a Hindustan Unilever limited. The company was renamed in June 2007 “Hindustan Unilever limitedâ€. In 1931, Unilever set up its first Indian subsidiary, Hindustan Vanaspati Manufacturing Company, followed by Lever Brothers India Limited (1933) and United Traders Limited (1935).
[keywords] => Hindustan Unilever limited, buying behaviour, awareness, preference.
[doj] => 2021-05-07
[hit] => 6131
[status] => y
[award_status] => P
[orderr] => 18
[journal_id] => 2
[googlesearch_link] =>
[edit_on] =>
[is_status] => 1
[journalname] => EPRA International Journal of Research & Development (IJRD)
[short_code] => IJSR
[eissn] => 2455-7838 (Online)
[pissn] => - -
[home_page_wrapper] => images/products_image/2-n.png
)
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