raja slot
raja slot
slot deposit pulsa tanpa potongan
slot gacor 2024
raja slot
raja slot
raja slot

A STUDY ON CUSTOMER SATISFACTION OF FURNITURE AND FITTINGS PRODUCTS SPECIAL REFERENCE WITH COIMBATORE DISTRICT


Niswar ushen S ,Mr. K. Ponnumani
STUDENT, DR. N.G.P ARTS AND SCIENCE COLLEGE
Abstract
Furniture are considered as movable assets and it is devised for the purpose to support various activities of the people. The purpose for the usage of the furniture is as follows; ie, chairs for seating, tables for eating and beds for sleeping etc.It also includes desks, cupboards and benches etc. The usage of furniture starts from home and find its place everywhere including offices, industries, commercial space like banks, malls etc. Earlier furniture are non-branded products. But nowadays people are looking for branded items. So we can understand people’s desire for quality furniture.Wood and steel furniture are finding their space everywhere and those who are looking for low price furniture are met with PVC furniture. Based on the requirement of the furniture by the consumers more companies are entering into the market of furniture with specific brands along with the factors such as price, style, colour, comfort and durability etc and they attract the customers through various advertisements. So it tends the customers to go for a particular brand. This study indicates that, most of the customer were satisfied towards branded furniture.
Keywords: Furniture, Manufacturing, Marketing, Consumer behaviour towards the furniture.
Journal Name :
EPRA International Journal of Research & Development (IJRD)

VIEW PDF
Published on : 2021-06-09

Vol : 6
Issue : 6
Month : June
Year : 2021
Copyright © 2024 EPRA JOURNALS. All rights reserved
slot deposit dana slot deposit dana raja slot slot deposit dana https://www.everestind.com/slot-deposit-dana/ https://jamaat.org/slot-deposit-dana-2024 https://www-everestind-com.translate.goog/slot-deposit-dana/?_x_tr_sl=es&_x_tr_tl=id&_x_tr_hl=id&_x_tr_pto=wapp