MARKETING ANALYSIS INVOLVING DEMAND AND PROFIT ASPECTS IN BADI MAKING OF KEONJHAR DISTRICT OF ODISHA


Dr. Ashutosh Dash, Dr. Kabita Kumari Sahu
Economist , District Planning and Monitoring Unit, Deogarh, Odisha
Abstract
The objectives of paper are to highlight mainly the marketing analysis and demand as well as profit analysis of Badi making involving Women Badi workers in Keonjhar district of Odisha. The study is based on primary data collected from 200 Women Self Help Groups badi workers respondents of five selected areas.
Keywords: Badi, Marketing, Entrepreneurs, Women, Self Help Group.
Journal Name :
EPRA International Journal of Research & Development (IJRD)

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Published on : 2022-10-17

Vol : 7
Issue : 10
Month : October
Year : 2022
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