RELIGIOSITY AND ENTREPRENEURIAL ORIENTATION AS AN ANTECEDENT FACTOR OF MSMES RESILIENCE


Retno Kurniasih , Wahyudin , Siti Zulaikha Wulandari
Economic and Business Faculty , Jenderal Soedirman University , Indonesia
Abstract
This study aims to investigate how entrepreneurial orientation and religiosity influence the resilience of MSMEs. This study is both quantitative and descriptive. This research makes use of a survey methodology. Utilizing a questionnaire, data were collected. This study focuses on micro, small, and medium-sized enterprise (MSMEs) actors in the Banyumas and Purbalingga Regencies. This sample was determined using a non-probability sampling strategy, particularly the purposive sampling technique. The findings revealed that entrepreneurial orientation and religiosity have a positive effect on the resilience of MSMEs.
Keywords: entrepreneurial orientation, use of technology, government support, and religiosity, MSME resilience
Journal Name :
EPRA International Journal of Multidisciplinary Research (IJMR)

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Published on : 2023-11-22

Vol : 9
Issue : 11
Month : November
Year : 2023
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