The abstract is devoted to the relationship between information technology and environmental protection. The study includes an analysis of the energy consumption and carbon footprint of data centers and also provides effective methods for reducing energy costs in the IT sector. Additionally, the role of information technology in environmental monitoring and resource management using sensors and big data analysis is considered. A separate section is devoted to the introduction of renewable energy in IT and improving the energy efficiency of server systems. The work also covers the economic and social impact of environmentally sustainable IT practices, including cost reduction and company participation in social projects. Educational and social initiatives, as well as examples of successful implementation of green technologies, highlight the importance of combining information technology and environmental responsibility. The conclusion summarizes the importance of using information technology to create a more sustainable and responsible digital future.