A COMPREHENSIVE REVIEW OF ENERGY DRINKS AND THEIR HEALTH CONSEQUENCES
Burhanuddin Kanorewala, Yogesh Suryawanshi
1. Shifa Khana, Pune, 2.Vishwakarma University, Pune, Maharashtra
Abstract
Energy drinks (EDs) have become a popular choice among younger generations, offering a quick boost in energy, improved alertness, and enhanced physical stamina. Widely consumed for academic, athletic, and social purposes, their ease of access and aggressive marketing have contributed to rising dependency and misuse. While EDs may provide short-term benefits when consumed within permissible limits, their high content of caffeine, sugar, guarana, aspartame, and other stimulants poses significant health risks. Overconsumption has been linked to adverse effects such as cardiovascular complications, neurological issues, behavioral changes, gastrointestinal disturbances, dental deterioration, and metabolic disorders like diabetes and obesity. Additionally, misconceptions about EDs as sports drinks exacerbate their misuse, particularly among adolescents and young adults. This review explores the current trends in ED consumption, highlighting its exponential growth globally, driven by modern lifestyles, marketing strategies, and a false perception of health benefits. It also examines the long-term health hazards associated with excessive ED intake and the societal implications, including addiction and behavioral concerns. To mitigate these risks, measures such as public awareness campaigns, stricter regulations on sales and promotions, educational initiatives in schools and colleges, and enhanced labeling standards are recommended. Addressing these challenges requires a coordinated effort from health professionals, regulatory bodies, and community stakeholders. By promoting informed consumption and implementing preventive measures, the adverse effects of energy drink misuse can be minimized, fostering a healthier and more aware society.
Keywords: Caffeine consumption, Health risks, Overconsumption effects, Younger generations, Cardiovascular complications, Behavioural changes
Journal Name :
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EPRA International Journal of Multidisciplinary Research (IJMR)
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Published on : 2025-01-28
Vol | : | 11 |
Issue | : | 1 |
Month | : | January |
Year | : | 2025 |