GENDER DIVERSITY IN LEADERSHIP: CHALLENGES AND OPPORTUNITIES


P. Swartisha Subudhi
GIBS,Bangalore , Karnataka
Abstract
The underrepresentation of women in leadership positions in the Media, Entertainment, and Communication (MEC) sector is a major challenge despite progress toward gender equality. This study examines drivers of women's leadership development, the contribution of artificial intelligence (AI) to gender diversity, and best practices for inclusive leadership. Findings from the 200-participant survey underscore the pivotal role of diversity programs, flexible work arrangements, and mentorship in propelling women into leadership positions. While AI-powered recruitment platforms are promising in curbing bias, technical impediments and algorithmic biases are cause for concern. Gender-diverse leadership is strongly linked with enhanced employee satisfaction, organizational performance, and innovation. The research offers prescriptive insights to organizations, policy makers, and women leaders in developing inclusive leadership routes, making responsible use of AI while eliminating systemic barriers
Keywords: Gender diversity, leadership advancement, AI, MEC industry, mentorship, culture, work-life balance, AI ethics, diverse leadership, innovation
Journal Name :
EPRA International Journal of Multidisciplinary Research (IJMR)

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Published on : 2025-02-24

Vol : 11
Issue : 2
Month : February
Year : 2025
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