A STUDY ON STORE ATTRIBUTES AND SHOPPING EXPERIENCE OF CUSTOMER AT SELECTED MALLS AT COIMBATORE, TAMIL NADU
N. Siva Selvan, Mr. T. Sivagnana selvakumar
Sakthi Institute of Information and Management Studies, Pollachi, Coimbatore, Tamil Nadu 642 001
Abstract
Coimbatore also known as Kovai is a major city in the Indian state of Tamil Nadu. It is the second largest city in the state after Chennai and 16th largest urban agglomeration in India. It is the largest city in the Kongunadu region. It is administered by the Coimbatore Municipal Corporation and is the administrative capital of Coimbatore district.
It is one of the fastest growing tier-II cities in India and a major hub for textiles, industries, commerce, education, information technology, healthcare and manufacturing in Tamil Nadu. It is often referred to as the "Manchester of South India" due to its cotton production and textile industries. Coimbatore is also referred to as the "Pump City" and it supplies nearly half of India's requirements of motors and pumps. The city is one of the largest exporters of jewellery, wet grinders, poultry and auto components with "Coimbatore Wet Grinder" and "Kovai Cora Cotton" recognised as Geographical Indications by the Government of India.
It is the second largest and industrialized city of Tamil Nadu. coimbatore city is located on the banks of river Noyyal. The height is 411 meters above mean ocean level. The attire here is tropical and the season to visit the city is all as the year progressed.
Keywords: Store Attributes, Shopping Experience, Customer Satisfaction, Retail Environment, Malls in Coimbatore, Consumer Behavior, Retail Shopping, In-Store Experience.
Journal Name :
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EPRA International Journal of Multidisciplinary Research (IJMR)
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Published on : 2025-05-10
Vol | : | 11 |
Issue | : | 5 |
Month | : | May |
Year | : | 2025 |