In today’s rapidly evolving media landscape, the boundaries between traditional outlets such as newspapers, radio, and television, and digital platforms including social media, online forums, and interactive media, are increasingly blurred. This convergence has not only redefined how information is produced, shared, and consumed, but has also left a noticeable imprint on language itself. Internet buzzwords, once confined to informal online exchanges, now regularly appear in mainstream discourse, shaping how people express identity, humour, resistance, and cultural affiliation. This paper examines the spread, evolution, and eventual normalization of such expressions within the context of converged media. By tracing how certain buzzwords transition from fringe slang to widely accepted lexical items, the study situates internet language at the intersection of linguistic innovation and mediated communication. The findings underscore that analysing these linguistic shifts offers valuable insight—not only into how language changes, but also into the social and technological environments that fuel such change.