The rapid advancement of Artificial Intelligence (AI) technologies has significantly influenced the landscape of Human Resource Management (HRM). AI applications in HR functions, including recruitment, employee engagement, performance management, and learning and development, are reshaping traditional HR practices. This paper examines the evolving role of AI in HR, identifies the key opportunities and benefits, addresses the challenges and ethical concerns, and provides recommendations for the strategic implementation of AI in HR processes. The study concludes that AI, when used responsibly, can enhance HR efficiency, reduce bias, and improve employee experiences, but organizations must navigate ethical, legal, and technical complexities to maximize its benefits