Dr.J. Lilly, Hariprasath S
Department of Commerce (IT), Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu
Abstract
Electric Vehicles (EVs) are gaining importance worldwide as an environmentally friendly alternative to conventional fuel-based vehicles. The increasing concern about environmental pollution, rising fuel prices, and the need for sustainable transportation have encouraged the adoption of EV technology. Youth play a significant role in shaping the future of the automobile industry because they are more open to technological innovations and environmentally responsible practices. This study focuses on understanding the attitude of youth toward EV technology and sustainability. It examines their awareness, perception, and willingness to adopt electric vehicles as a sustainable mode of transportation. The study also identifies the factors that influence their adoption decisions, such as environmental concern, cost effectiveness, technological advancement, and charging infrastructure availability. Data for the study is collected through a structured questionnaire from respondents belonging to different age groups of youth. The findings of the study help to understand how young consumers perceive electric vehicles and how their attitudes contribute to promoting sustainable mobility. The research also highlights the need for increasing awareness and improving infrastructure to encourage wider adoption of EVs among youth.
Keywords: Electric Vehicles (EVs), Youth Attitude, Sustainability, Green Transportation, Environmental Awareness, EV Adoption, Sustainable Mobility, Technology Acceptance.
Journal Name :
EPRA International Journal of Multidisciplinary Research (IJMR)

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Published on : 2026-03-15

Vol : 12
Issue : 3
Month : March
Year : 2026
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