A COMPARATIVE ANALYSIS OF ADVERTISEMENT CONTENTS OF SELECT FMCG PRODUCTS OF INDIA AND WESTERN COUNTRIES
Dr. Kushal De,Nandini Mitra
ASSISTANT PROFESSOR OF COMMERCE (DR. KUSHAL DE) and GUEST LECTURER(NANDINI MITRA) , DHRUBA CHAND HALDER COLLEGE and SURENDRANATH COLLEGE
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EPRA International Journal of Multidisciplinary Research (IJMR)
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Published on : 2020-07-03
Vol | : | 6 |
Issue | : | 6 |
Month | : | June |
Year | : | 2020 |