Social media is a set of information technology applications based on web services. It is also known as Web 2.0. This enables the users to create and share the content actively in an open platform. The new generation students are being called as millennial who uses the social media (Facebook and twitter) in particular for their social interaction as well as for the learning. Now a day, it has been found that social media are being used significantly in higher education as the educators or instructors are looking forward to use the technology for the better communication and promote easy learning for the students. In this regard many scholars argue that the social media should integrate into the academic practices in the higher education as an educational tool. Whereas there is no significant evidences are available in the literature regarding the empirical studies in this area. However, the empirical evidences available are fails to support the claim as most of the existing empirical studies in this area are done on the basis of the self-reported data like surveys and questionnaires and some study has done on content analysis. In this paper, the researcher tries to review and summarise the existing studies and to propose the future areas of the research and also discusses the pros and cons of the said topic.