A STUDY ON PROBLEMS AND PROSPECTS OF COCONUT PRODUCT PRODUCTION AND MARKETING STRATEGIES AT PALLADAM TALUK
Dr. K. Vanaja, Mr. S. Kavin
HEAD OF THE DEPARTMENT , DR.N .G .P ARTS AND SCIENCE COLLEGE
Abstract
The Purpose of this study is to find the problems and prospects of coconut product production and marketing strategies. Questionnaires were distributed to both men and women who were doing coconut products and new marketing strategies. Using Convenience Sampling Technique, a total sample of 120 were obtained. The Result showed that improvement over farmers association and warehouse facilities is also important for solving the marketing problems faced by coconut producers.
Keywords: Coconut Products, Production, Marketing Strategies
Journal Name :
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EPRA International Journal of Multidisciplinary Research (IJMR)
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Published on : 2021-07-29
Vol | : | 7 |
Issue | : | 7 |
Month | : | July |
Year | : | 2021 |