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  2. Vol. 8 Issue. 1 (January-2022) EPRA International Journal of Multidisciplinary Research (IJMR)

A STUDY ON THE GROCERY SHOPPING FACTORS INFLUENCING ON DEMOGRAPHIC CHARACTERISTICS IN HYDERABAD CITY, TELANGANA STATE

M.Shankaraiah, Prof.V. Shekhar
Research Scholar, Osmania University
DOI:
Abstract
The grocery market in India will increase 8.02% by 2025 as per the techno. With the competence of in the market fragmentation the grocery market entertained by online markets. The growing the urbanisation and rising the personal products the using of the flexible payment and delivery modes and changeling life the consumer behaviour will hang e by day to day. The study undertaken to know the consumer behaviour of grocery products in organised retail stores.
Keywords: Grocery product, Consumer shopping behaviour, types of grocery shops, customer satisfaction
Journal Name :
EPRA International Journal of Multidisciplinary Research (IJMR)
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Published on : 2022-01-11
Vol : 8
Issue : 1
Month : January
Year : 2022
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